Why is Nearshoring the key strategy to boost your team?
Whirlpool has relocated a big part of their operations to Mexico in the last years. According to El Milenio, between the years 2023 and 2024, the international electric appliance brand has invested 200 million dollars (mdd) in the country. From Mexico, the enterprise exports to 170 countries, which is why they are decided in keeping injecting capital and increasing exports taking advantage of the new nearshoring wave.
Nearshoring refers to the business strategy of moving or relocating operations to nearby countries to optimize costs and streamline processes. This emerges from the offshoring practice, in which providers or workers in remote locations were hired to save expenses. However, in contrast to offshoring, nearshoring aims for a balance between saving money, logistics efficiency, and major operation control. It is also based on personnel that works in the same time zone, which eases communication between teams.
In Getecsa we have implemented successful IT nearshoring projects in Mexico, which is why we want to let you know about the benefits that this service can provide to your oganization.
What are some benefits of nearshoring?
Proximity between countries
Mexico and the triangle of the North, which is made up of Honduras, El Salvador and Guatemala, are becoming critical geographic points for nearshoring from the United States. This locations are the future for industrial growth in the next decade.
Mexico has a privileged geographical location by sharing a border with the United States. Also, it has a highly trained industrial capacity in different sectors, from automotive, IT, and even electrical appliances.
In the case of the technological industry, according to the magazine IT Masters Mag, “IT industries and of high technology are the ones that are benefitting the most from nearshoring in Mexico.” Specifically in the areas: data analysis, cloud services, cibersecurity, technical support, and software development.”
Better communication and collaboration
Due to proximity between countries that was previously mentioned, this results in a much smaller time difference. Additionally, by having a border with the United States, Mexico also has a large trained population that is bilingual.
This promotes seamless cooperation and collaboration, eases chain supply times, and allows organizations to have more control over their operations.
In Getecsa we have wide experience hiring bilingual and trained consultants for each IT area.
Lower labor costs
While nearshoring costs are higher than those of offshoring, it is more cost-effective to hire in countries proximate to the United States than inside of it. This results in a beneficial investment in the long run.
Access to specialized talent
By hiring an organization specialized in talent recruitment for your nearshoring strategy, such as Getecsa, you can access highly specialized and capable talent for the required operations. This also guarantees hiring and candidate search speed.
This is also possible due to the valuable offer that Getecsa has of benefits and compensation packages for its employees, this provides stability and low rotation. These packages are aligned and formed alongside the foreign client.
Nearshoring has a great future in Mexico and Latin America. If you are looking to relocate your operations to save costs, consider nearshoring with Getecsa. With more than 20 years of experience as IT recruiters, we can help you find the bilingual and trained team that is the most adequate for your critical projects.
By Isabel González Centeno, December 12, 2025.
References
American Industries. (2024). Strategic Shift: From Offshoring to Nearshoring for Improved Agility and Cost Savings. https://www.americanindustriesgroup.com/blog/strategic-shift-from-offshoring-to-nearshoring-for-improved-agility-and-cost-savings/
Padua, M. (2024) Nearshoring en México: La oportunidad que la industria TI no debe desaprovechar. IT Masters Mag. https://www.itmastersmag.com/transformacion-digital/nearshoring-en-mexico-y-la-industria-it-como-se-relacionan/
Reyes-Heroles, R., Sod, I. (2024). Whirlpool aprovecha Nearshoring para seguir invirtiendo en México. El Milenio. https://www.milenio.com/negocios/financial-times/whirlpool-considera-mexico-clave-para-inversion-y-nearshoring
